Product Suite - Validation, Ideation, Definition
To comprehensively assess the present state of M2P Credit and its associated products, along with examining diverse stakeholder viewpoints on constructing product suites and formulating decisions. The primary objective was to gain insights into enhancing the user experience of Credit Products to boost engagement, productivity, and efficiency, while simultaneously reducing reliance on customer support. Furthermore, the inquiry aimed at identifying strategies to amplify cross-selling and upselling opportunities.
- Facilitate a workshop where all key product owners do their best thinking TOGETHER and to collaboratively progress towards a shared and common goal. ie., “Credit, going forward”
- Considering PO's schedules, and availability, pilot it with with just one product line. ie., Credit program
- Improve communication among team members by providing a platform for open and constructive dialogue.
- Help participants prioritize and refine ideas based on criteria such as feasibility, impact, and alignment with organizational goals.
- Introduce and utilize various creativity techniques and tools to stimulate creative thinking, such as mind mapping, brainstorming, card sorting, etc.,
- Boost team morale and engagement by involving team members in the creative process, making them feel valued and contributing to the organization's goals.
- Outline clear action steps and next stages for the most promising ideasThe Activities - Day 1
- The workshop successfully addressed the targeted problems or challenges, and gave clarity to the ‘Head of products’ about the need for a solution called ‘Credit Suite’.
- We could capture the strenghts, weaknesses and areas of improvement of various relevant products.
- We also got insights on the challenges faced by Sales and Presales team in making a powerful pitch.
- Together, participants also ideated and defined the product ‘Credit Suite’ and the roadmap along with capabilities, dependencies, limitations among the products.
